Category: Storytelling

The use of a good story

When we care about someone, we want to understand what makes them tick, what motivates them, and, of course, what they might be willing to do for us. The psychology of storytelling has been widely explored by scientists, but there’s not much in the way of applied research.

Simplicity is one way

We live in a society where everything is too complicated. Too many rules. Too many people. Too many problems. We need to find ways to make life simpler, so we can better enjoy it.